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William D King

Reasons To Stop Multitasking

Reasons To Stop Multitasking

Multitasking has been heralded as a skill in today’s fast-paced, technology-driven world. The ability to juggle multiple tasks at one time was seen as a valuable asset in many workplaces, and being a multitasker was hailed as a valuable skill.  However, growing evidence suggests multitasking may not be as effective as we think. In fact, it may even be harming our productivity and well-being. Why Multitasking is not appropiate way? Multitasking has several adverse effects. Let us look at some of the ones highlighted by William D King of ABA. Reduces Productivity It may not seem like it, but according to William D King, people who multitasked while working on cognitively demanding tasks saw their productivity drop instead of going up. This is because when you try to do two things at once, your brain has to switch between the two tasks rapidly. This switching process uses up valuable resources and can lead to mistakes. Increases Stress Levels Multitasking can also be stressful. A study by the University of Sussex found that people who regularly multitask had higher levels of the stress hormone cortisol. This can lead to anxiety, sleep problems, and other health issues. Multitasking can result in lower productivity and decreased accuracy. Additionally, multitasking can lead to information overload, which can cause forgetfulness and difficulty concentrating. Decreases Focus When you try to do… Read More »Reasons To Stop Multitasking

Ways To Measure Business Productivity

Ways To Measure Business Productivity

Productivity measures how efficiently resources are being used to generate output. In business, productivity is often measured by comparing a company’s work to the number of inputs used to produce that output. Productivity Measuring Methods According to William D King of ABA, there are many different ways to measure productivity, and your method will depend on what factors you are trying to evaluate. Some common methods of measuring productivity include: Output Per Hour This is a simple measure of how much output (in terms of units produced) a company generates in an hour, divided by the number of workers employed. This measure can compare the productivity of different companies or departments within the same company. Output Per Worker This measure of productivity looks at the total output of a company or department divided by the number of workers employed. This is useful if you want to compare the productivity of different-sized teams. Output Per Machine If a company uses machines as well as workers to produce output, this measure will give you an indication of how productive each machine is. To calculate this, simply divide the total output by the number of machines used. Value-Added Per Worker Value-added is a measure of how much economic value a company or worker adds through their activities. To calculate the value-added per worker, simply divide the total value… Read More »Ways To Measure Business Productivity

Benefits of Video Marketing for Small Businesses

Benefits of Video Marketing for Small Businesses

Video marketing is a term that covers the creation and distribution of videos to promote a product or service. It can generate leads, build brand awareness, or increase sales. Several different types of video content can be used for marketing purposes, including explainer videos, demo videos, testimonial videos, behind-the-scenes videos, and more. When creating video content, there are a few things to keep in mind to ensure your videos are effective. First, you need to ensure that your videos are high quality and offer value to your audience. Secondly, you need to ensure that your videos are optimized for search engines so that people can easily find them. Finally, you must promote your videos through social media and other online channels. By doing this, you will be able to reach a wider audience and generate more leads or sales. Benefits of Video Marketing Video marketing is an effective way to promote your small business. It allows you to reach a wider audience with your marketing message and can be a cost-effective way to produce marketing materials. As per William D King of ABA, there are many benefits of video marketing for small businesses, including: Reach A Wider Audience You can reach a wider audience with video marketing than other marketing techniques. You can share your videos on social media sites such as YouTube and Facebook,… Read More »Benefits of Video Marketing for Small Businesses

Techniques For Staying Motivated In Business

Nobody said that running a business was easy. In fact, it can be quite difficult at times. There will always be ups and downs, but staying motivated as much as possible is essential. After all, if you’re not motivated, your business will suffer. That said, William D King of ABA believes that no one is perfect, and you cannot expect a human being to stay at a peak level of motivation for their business. Let us look at what you can do when motivation starts to go south. Motivation Re-kindlers Recall Your Why Why are you in business? What is your purpose? When you first started your business, you had a mission and a vision in mind. Remembering your “why” can help you push through when feeling down or unmotivated. When you recall and connect with your original purpose, you will reignite your passion and motivation. The stronger your mission and vision or “Why” is, the higher your motivation will be. Get a Mentor A mentor is someone who has “been there, done that.” They can help you navigate through the rough patches and offer advice when you need it most. A mentor will also help hold you accountable. When meeting with your mentor, William D King recommends that you have specific goals in mind that you want to achieve. This will help keep you… Read More »Techniques For Staying Motivated In Business